Premier Leadership · Personal Growth · Career Success

Advocacy: My Agricultural Story

“My Ag Story” is a quick FFA lesson plan in which students watch the #myAgstory video featuring Tyson CEO Donnie Smith and complete a worksheet about using social media to advocate for agriculture. It teaches students to recognize their responsibility to advocate, identify the communication tools available to them, and develop a concise message to share about agriculture.

At a glance

Learning objectives
  • Identify ways to advocate with tools they have.
  • Understand their responsibility to advocate.
  • Develop a concise message.
Time required
30 minutes
Materials
  • A copy of the "My Ag Story" worksheet for each student.
  • Internet access to play the video in real time or embed it in a PowerPoint ahead of time.
Resources
FFA.org; Video: Donnie Smith, Tyson CEO: #myAgstory (2014 National FFA Convention) HTTPS://VIMEO.COM/148258748
This Quick Lesson Plan Would Work Well As
1. Class opener; 2. Supplement to ag communications curriculum

Downloads & Links

Aligned Standards

AFNR Career Ready Practices

  • CRP.01Act as a responsible and contributing citizen and employee.
  • CRP.04Communicate clearly, effectively, and with reason. Career-ready individuals communicate thoughts, ideas and action plans with clarity, whether using written, verbal and/or visual methods.

AFNR Performance Element

  • CS.01Analyze how issues, trends, technologies and public policies impact systems in the agriculture, food & natural resources career cluster.

Common Core – Math Practices

  • CCSS.MP1Make sense of problems and persevere in solving them.
  • CCSS.MP3Construct viable arguments and critique the reasoning of others.
  • CCSS.MP6Attend to precision.

Common Core – Speaking and Listening

  • CCSS.ELA-LITERACY.SL.9-10.5Make strategic use of digital media (e.g., textual, graphical, audio, visual, and interactive elements) in presentations to enhance understanding of findings, reasoning, and evidence and to add interest.

Common Core – Writing

  • CCSS.ELA-LITERACY.W.9-10.4Produce clear and coherent writing the development, organization, and style are appropriate to task, purpose, and audience.
  • CCSS.ELA-LITERACY.W.9-10.6Use technology, including the Internet, to produce, publish, and update individual or shared writing products, taking advantage of technology's capacity to link to other information and to display information flexibility and dynamically.

FFA Precept

  • FFA-CS-M.CommunicationEffectively interact with others in personal and professional settings.
  • FFA.PL-A.ActionAssume responsibility and take the necessary steps to achieve the desired results, no matter what the goal or task at hand.

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