Customer Cards
A set of 14 “Customer Cards” presenting agricultural customer scenarios for a precision agriculture design challenge. Each card describes a specific customer (e.g., a family farm, organic grower, livestock operation, greenhouse, beekeeper, aquaculture farm), the problem they face, and a challenge for students to design a product that solves it. The resource serves as a prompt for students to develop precision-agriculture or ag-tech product solutions tailored to real-world farming contexts.
