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The 3Cs of Advocacy with Courtenay DeHoff Student Activity Sheet


Lesson Plans & Curriculum

This is a student video-companion worksheet from the National FFA Organization based on the video “The 3 Cs of Advocacy with Courtenay Dehoff.” As students watch, they complete graphic-organizer activities defining and explaining the three Cs of agricultural advocacy, exploring concepts like imposter syndrome, and reflecting on why being an agricultural advocate matters and how they can advocate in their own lives.

At a glance

Materials
  • Video: "The 3 Cs of Advocacy with Courtenay Dehoff" (https://vimeo.com/528501577)
  • Worksheet handout

Download Video

“The Three C’s of Advocacy” | Courtenay DeHoff | 2021 Keynote Speaker

In this second installment of her advocacy series for the National FFA Organization, keynote speaker and television host Courtenay DeHoff shares her three C’s of agricultural advocacy: courage, compassion, and connection. Drawing on her experience as a Kansas ranch kid turned Dallas TV personality, she encourages students to find the courage to share their own authentic story, show compassion toward those inside and outside of agriculture, and build supportive connections to lean on. She illustrates each point with personal anecdotes, including an encounter with a vegan fan who loved agriculture, and invites FFA members to reach out to her directly for guidance.

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