Premier Leadership · Personal Growth · Career Success

Tyson – Anatomy of a Logo

This quick lesson plan, “Tyson: Anatomy of a Logo,” explores how the Tyson Foods logo and company name evolved over time and has students examine why logos change. Students play a logo identification game, research the Tyson Foods logo timeline online, and create personal logos representing themselves across different time periods.

At a glance

Learning objectives
  • Discover how Tyson Foods has evolved throughout its existence.
  • Create personalized logos.
Time required
30 minutes
Materials
  • A copy of the “Logo Match” worksheet for each student.
  • A copy of the “Tyson Foods: Logos Throughout the Years” worksheet for each student.
  • A copy of the “My Logos” worksheet for each student.
  • Internet access for students.
Resources
1. FFA.org 2. Website: Tyson Logo Timeline, http://www.tysonfoods.com/our-story/heritage/logo-timeline
This Quick Lesson Plan Would Work Well As
1. A portion of an agriculture companies lesson/unit. 2. A personal development lesson.
Partnership for 21st Century Skills
Communication; Initiative and Self-direction; Leadership and Responsibility

Downloads & Links

Aligned Standards

AFNR Career Ready Practices

  • CRP.04Communicate clearly, effectively, and with reason. Career-ready individuals communicate thoughts, ideas and action plans with clarity, whether using written, verbal and/or visual methods.

Common Core – Speaking and Listening

  • CCSS.ELA-Literacy.SL.9-10.1Initiate and participate effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grades 9-10 topics, texts, and issues, building on others' ideas and expressing their own clearly and persuasively.
  • CCSS.ELA-Literacy.SL.9-10.2Integrate multiple sources of information presented in diverse media or formats (e.g., visually, quantitatively, orally) evaluating the credibility and accuracy of each source.

FFA Precept

  • FFA.CS-MCommunication: Effectively interact with others in personal and professional settings.
  • FFA.PL-AAction: Assume responsibility and take the necessary steps to achieve the desired results, no matter what the goal or task at hand.
  • FFA.PL-EAwareness: Understand personal vision, mission and goals.

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